June 30, 2017
Fishtrip Office Beijing
大鱼自助游北京办公室
Fishtrip is a top class travel agency. The staffs there are young professionals with good taste, therefore the ideal interior should be not only pop and lively, but also stylish and chic. The colour pallet focuses on white, light grey and natural wood, lemon yellow and orange pink are also used for highlight. The natural texture of concrete and reclaimed wood can be seemed at certain areas, creating an organic feel.
Information
甲方：大鱼自助游
项目面积：1300 m²
项目类型：办公空间
项目设计日期：2017.02-2017.03
项目建设日期：2017.03-2017.05
设计师：生兵、陶大伟
摄影师：孙翔宇
项目概述
大鱼是一家从事精品自助游的服务公司，团队成员非常年轻，且很有品位。所以我们力求空间时尚、富有活力的同时，还需要兼顾格调和品质感。整体上，大面积使用了白色、浅灰和原木色，并点缀以柠檬黄和橘粉色。局部加入水泥和旧木板的自然纹理，丰富了空间的肌理感。
To Build A Brand
A Brand Is So Much More Than A Logo
Brand identity should have multiple facets - with the help of good designers, it manifests itself through graphic, interior space, product and even artwork.
一个 Logo 不等于品牌，品牌的形象应该是多元化的。结合对品牌的理解，平面、空间、产品、艺术都是不可或缺的元素，只有多元化的呈现才能让品牌更加丰满。
